Question 1

What is Optaru?

Accepted Answer

Optaru is a tool for online store owners that turns one product into a complete content package: a sales-ready article, a main title and subtitle, and 3 studio-grade images featuring the seller's real product. Everything is structured for both Google search and AI search engines.

Question 2

How does Optaru create product images?

Accepted Answer

Optaru uses image editing, not image generation. The seller uploads a photo of their actual product, and each of the 3 images is built around that reference — preserving the product's real shape, logo, and color while placing it in a new commercial scene with matching lighting.

Question 3

What is GEO and how is it different from SEO?

Accepted Answer

SEO optimizes for search engines that rank pages. GEO (Generative Engine Optimization) structures content so AI engines like ChatGPT, Gemini, Perplexity and Claude can extract and cite it. Optaru builds both into every product: meta titles and keywords for Google, and question-answer sections, comparable facts and extractable claims for AI engines.

Question 4

Do I need to connect my store to use Optaru?

Accepted Answer

No. Optaru never requires API access, OAuth, or store permissions. Sellers either enter product details manually or paste a public product page link, and Optaru reads that page the same way any visitor would. Results are copied and downloaded by the seller.

Question 5

Which stores does Optaru work with?

Accepted Answer

Any store with a publicly accessible product page — Shopify, WooCommerce, Squarespace, BigCartel and others. Because Optaru reads public pages instead of connecting through a platform API, it isn't limited to one store platform.

Question 6

What language does Optaru write in?

Accepted Answer

Optaru writes in the language of the product entered. If a product is submitted in Arabic, German, Spanish or Swedish, the article, titles, FAQ and SEO fields are produced in that same language. No language selection is required.

Question 7

How much does Optaru cost?

Accepted Answer

Plans start at $19. A free trial covers 3 complete products with no credit card. Every plan includes the same features — the only difference is how many products it covers. Each product always includes one article and 3 images.

Question 8

Does Optaru guarantee higher rankings?

Accepted Answer

No. Optaru structures content to be eligible for rich results and quotable by AI engines, but visibility is always the search engine's decision. Any tool promising guaranteed rankings is making a promise it cannot keep.